Local SEO That Gets You Found on Google, Maps, and AI Search
We help local and multi-location businesses rank higher in local search, optimize their Google Business Profile, and get recommended by ChatGPT, Perplexity, and Google AI Overviews.
Why Local SEO Now Means More Than Rankings
Local SEO used to mean one thing: rank higher in Google. Now it means three. Google’s map pack still decides who gets called. Your Google Business Profile decides who gets clicked once you’re found. And a growing share of local searches never touch Google at all, they go straight to ChatGPT, Perplexity, or an AI Overview that either recommends your business or skips it.
Most agencies still sell local SEO as rankings alone. We build local SEO campaigns that cover all three layers, because a business that ranks on Google Maps but has a neglected Business Profile, or ranks well but is invisible to AI search, is still losing customers it should be winning.
Example of long-term organic search growth following structured local SEO implementation.
Local SEO Optimisation
Rank higher in Google Maps and local organic results for the searches your customers actually use.
Google Business Profile
Turn your profile into a conversion tool, complete, active, and structured to win the map pack.
AI Search Visibility
Get recommended when customers ask ChatGPT, Perplexity, or Google AI Overview instead of searching.
Local SEO Built Around Where Search Is Actually Heading
Search traffic doesn’t move in a straight line anymore. A customer might Google you, check your reviews, then ask an AI assistant to confirm you’re worth the trip. If you’re missing from any one of those steps, you lose the customer to whoever isn’t.
We treat local SEO, Business Profile management, and AI visibility as one system, not three separate services, because that’s how customers actually search today.
From Zero Visibility to Market Leader in Local Search
A law firm had no organic presence in local search results. Three years later, it dominates its market, with no ongoing ad spend.
Invisible to their own audience
The firm operated in a competitive local market but ranked for almost nothing in local search results. Competitors, many of inferior quality, were capturing every high-intent search query before it ever reached them. The firm had no SEO strategy, no content architecture built around how local clients actually searched, and no backlink strategy to build authority in its own market.
Local SEO, Google Business Profile, and AI Visibility. One Strategy.
We don’t spread ourselves across every marketing service. Local SEO is what we do, and Google Business Profile and AI visibility are the two things that make local SEO actually convert.
Google Business Profile Optimization
-
Full profile setup, category and attribute optimization, posts, Q&A, and photo strategy, structured to win the map pack.
AI Visibility Audit
-
We check whether ChatGPT, Perplexity, and Google AI Overview mention your business, and build the plan to get you recommended.
Reputation & Visibility Audit
-
A full snapshot of how you look across Google, reviews, and search, plus the specific gaps costing you customers right now.
6-Month SEO Foundation Partnership
-
full SEO implementation
-
Local SEO Visibility Growth
-
Google Business Profile Optimization
-
Local Content Development
-
Technical SEO Improvements
-
Long-Term SEO Foundation
Ongoing SEO Growth Partnership
-
Ongoing SEO Monitoring
-
Technical SEO Supervision
-
SEO Authority & Backlink Growth
-
Local Visibility Monitoring
-
Ongoing Technical SEO Improvements
-
AI Search Visibility Adaptation
Who We Work With
We work with local and multi-location businesses that depend on being found nearby, whether that’s a single storefront or a firm with several offices.
Our strongest results come from service businesses where trust and visibility directly drive revenue: law firms, clinics and healthcare practices, real estate agencies, financial and accounting firms, hospitality and restaurants, and home service providers.
We evaluate every business individually. If you’re not sure your industry or market is a fit, ask, we’d rather tell you honestly than take on work we can’t move the needle on.
Powered by Experience, Not Volume
Most agencies grow by taking on more clients. We’ve chosen not to. Every business we work with gets the direct attention of our senior team, not a rotating cast of junior account managers, because we don’t believe SEO done at volume is SEO done well. We’d rather do exceptional work for a handful of businesses than average work for a hundred. That’s a deliberate choice, not a limitation, and it’s why our clients stay.
FAQ
Why Is Local SEO Important For Businesses Operating Internationally?
Most customers, even for a global brand, are still searching locally, “near me,” a city name, or a neighborhood. If you’re not visible in those searches, you lose the customer before they ever reach your website.
How long does SEO take to show results?
Most businesses start seeing movement in local rankings within 60 to 90 days, with compounding results over 6 to 12 months. Google Business Profile changes can show impact faster, sometimes within weeks.
Why is the initial 6-month engagement important?
The first months of an engagement are focused on implementation, technical optimization, French-language content development, and regional positioning. Search engines require time to process website improvements and evaluate long-term authority signals. A shorter engagement period rarely allows enough time to properly implement and measure a structured strategy for the French-speaking market.
Why does SEO require ongoing support after implementation?
Search visibility is not a one-time setup. Algorithms, competition, and local market conditions continuously evolve. Ongoing support helps maintain French market visibility, strengthen authority, monitor technical performance, and adapt to changing search environments — ensuring your position among French-speaking audiences is protected over time.
How is Search HQ different from a traditional SEO agency?
We work with a small, named team, not a rotating account roster. You deal directly with the people doing the work, and we take on only as many clients as we can give real attention to.
Is AI search visibility actually worth optimizing for yet?
Yes, and it’s still early enough that most competitors haven’t started. AI assistants pull recommendations from the same signals that drive local SEO and reputation, reviews, structured content, and consistent business information, so the work compounds with your existing SEO rather than duplicating it.
What's included in a Google Business Profile Optimization?
A full audit of your current profile, category and attribute correction, photo and post strategy, review response setup, and Q&A management, structured specifically to improve map pack ranking and click-through.
Do you guarantee first-page rankings?
No agency can honestly guarantee that, and we won’t pretend otherwise. What we guarantee is a structured, transparent process and monthly reporting so you always know exactly what’s been done and what it’s producing.